Associate in Arts in Marketing
The marketing program seeks to prepare the student for careers in all aspects of marketing, from the small sole proprietorship to the large corporation. The graduate of the associate in arts program may apply all the credits earned toward a Bachelor of Business Administration.
Also available: a Bachelor of Business Administration, and a Master of Business Administration.
Requirements
Area I-Core Component
ACC 100 | Accounting I | |
BUS 100 | Introduction to Business | |
Total Credit Hours: | 9.0 |
Area II-Major Component
MKT 100 | Principles of Marketing | |
MKT 320 | International Marketing | |
MKT 305 | Consumer Behavior | |
| Elective from Area II of the Bachelor of Business Administration (both Major and Concentration components) | |
Total Credit Hours: | 18.0 |
Area III-General Education Component
Area IV-Elective Component
These courses are selected in consultation with the Academic Advisor.
All courses are 4.5 quarter credit hours.
Total Credit Hours: 90.0