Associate in Arts in Marketing

The marketing program seeks to prepare the student for careers in all aspects of marketing, from the small sole proprietorship to the large corporation. The graduate of the associate in arts program may apply all the credits earned toward a Bachelor of Business Administration.

Also available: a Bachelor of Business Administration, and a Master of Business Administration.

Requirements

Area I-Core Component

ACC 100	Accounting I
BUS 100	Introduction to Business
Total Credit Hours:		9.0

Area II-Major Component

MKT 100	Principles of Marketing
MKT 320	International Marketing
MKT 305	Consumer Behavior
	Elective from Area II of the Bachelor of Business Administration (both Major and Concentration components)
Total Credit Hours:		18.0

Area III-General Education Component

CIS 105	Introduction to Information Systems
COM 101	Effective Communication Skills
ENG 115	English Composition
ENG 215	Research and Writing
ENG 315	Professional Communications
HIS 104	American History to 1865
	OR
HIS 105	American History after 1865
	OR
POL 110	U.S. Government
HUM 111	World Cultures I
	OR
HUM 112	World Cultures II
MAT 104	Algebra with Applications
PHI 210	Critical Thinking
PSY 105	Introduction to Psychology
	OR
PSY 115	Psychology of Success
SCI 110	Introduction to Physical Science
	OR
SCI 115	Introduction to Biology
	OR
SCI 200	Environmental Science
SOC 100	Introduction to Sociology
Total Credit Hours:		54.0

Area IV-Elective Component

These courses are selected in consultation with the Campus Dean or Associate Campus Dean, or Success Coach.

Total Credit Hours:

9.0

All courses are 4.5 quarter credit hours.

Total Credit Hours: 90.0