COM 510 Business Communications: Using Social Media to Boost Your Personal Brand

You are the most important brand. This course will introduce methods to boost your communication skills and personal brand in a digital business setting using a variety of tools such as video, webinar and social media platforms like LinkedIn and Twitter. Topics covered include thought leadership, brand development, presentations, content curation, company/group interactions and trending topics.

Notes

Course enrollment requirement: Unless otherwise noted, registration in this course is limited to students who are enrolled in the Digital Entrepreneurship Master of Business Administration curriculum or the Marketing and Branding for Entrepreneurs Certificate program.