2019–2020 Catalog

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Bachelor of Business Administration*

The Bachelor of Business Administration prepares graduates for a wide range of managerial positions in business, government and nonprofit organizations. Business administration students acquire fundamental, practical and professional skills in all phases of business including decision-making and problem-solving. The program also provides a strong liberal arts component that develops communications skills, information literacy, abstract thinking and critical analysis while fostering historical, political and social awareness.

The Bachelor of Business Administration program offers concentrations that enable students to tailor their degrees to their careers and educational goals. Concentrations are available in:

  • Accounting****
  • Acquisition and Contract Management
  • Entrepreneurship
  • Finance
  • Health Services Administration***
  • Hospitality and Tourism Management**
  • Human Resource Management
  • Management
  • Marketing
  • Project Management
  • Retail Management
  • Social Media Marketing*****

Also available: an Associate in Arts in Business Administration and a Master of Business Administration.

*Arkansas and New Jersey students enrolled in the Bachelor of Business Administration program must follow the program requirements as set forth in the state-specific sections of the catalog. 

**Hospitality and Tourism Management Concentration is not available in Arkansas or Delaware.

***Health Services Administration is not available in Maryland campuses. This concentration is offered online only to students in Maryland.

****Accounting Concentration is not available in Arkansas.

*****The Social Media Marketing Concentration is not yet available in North Carolina.

Strayer University business degree programs are accredited by the Accreditation Council for Business Schools and Programs (ACBSP), 11520 West 119th Street, Overland Park, KS 66213, 913.339.9356. All of the above Bachelor of Business Administration program concentration offerings except the Social Media Marketing concentration are within the scope of the university's current ACBSP accreditation. 

Requirements

Major

ACC 100Accounting I
BUS 100Introduction to Business
BUS 302Management Concepts
BUS 309Business Ethics
BUS 475Business and Society
BUS 499Business Administration Capstone
ECO 100Principles of Economics
FIN 100Principles of Finance
LEG 100Business Law I
MKT 100Principles of Marketing
Total Credit Hours:45.0

Concentration

Students must choose one of the concentrations listed to complete the Bachelor of Business Administration.
Total Credit Hours:22.5

General Education Core

WRK 100Preparing for the Future of Work
CIS 101Navigating a Digital World
OR
CIS 105Introduction to Information Systems
COM 100Communication at Work

OR
COM 101Effective Communication Skills
COM 200Communication: The Key to Working Together
OR
COM 201The Power of Effective Speaking
ECO 110Taking Charge of Your Economic Future 
ENG 116Discover the Writer in You
OR
ENG 115English Composition
ENG 201The Power of Persuasion 
OR
ENG 215Research and Writing
MAT 110Using Math to Inform Your World
OR
MAT 104Algebra with Applications
MAT 210Data-Driven Decisions
OR
MAT 300Statistics
PHI 210Critical Thinking
OR
PHI 201Thinking it Through
PSY 101Smarter Decisions through Psychology
OR
PSY 105Introduction to Psychology
SOC 101The Story of Us: Embracing Diversity and Collaboration 
OR
SOC 100Introduction to Sociology

Choose one from the following three courses

HUM 201Exploring Cultures: Adapting in a Global World
HUM 111World Cultures I
HUM 112World Cultures II

Choose one from the following four courses

HIS 110U.S. History: Learn from the Past, Prepare for the Future
HIS 104American History to 1865
HIS 105American History after 1865
POL 110U.S. Government

Choose one from the following four courses

SCI 201Unlocking the Secrets of Science and Innovation 
SCI 110Introduction to Physical Science
SCI 115Introduction to Biology
SCI 200Environmental Science
Total Credit Hours:67.5

Electives

These courses are selected in consultation with the campus dean or associate campus dean, or student services coach; within this component it is possible for students to develop a minor in a second area of study (see Minors).
Total Credit Hours:45.0

Minimum Total Quarter Hours Required for Graduation: 180.0

All courses are 4.5 quarter credit hours.

Total Credit Hours: 180.0

Concentration Requirements

Accounting Concentration****

ACC 206Accounting II
ACC 306Microcomputer Applications for Accountants
ACC 307Federal Taxation
ACC 350Managerial Accounting
BUS 315Cost and Price Analysis
Total Credit Hours:22.5

Acquisition and Contract Management Concentration

BUS 315Cost and Price Analysis
BUS 319Principles of Federal Acquisition and Contract Management
BUS 330Contract Administration and Management
BUS 340Contract and Purchasing Negotiation Techniques
OR
BUS 375Project Management
LEG 440Procurement and Contract Law
Total Credit Hours:22.5

Entrepreneurship Concentration

BUS 313Introduction to Entrepreneurship
BUS 363Technology and Innovation in Entrepreneurship
BUS 435Management and Growth in Entrepreneurship
BUS 463Entrepreneurship Feasibility and Analysis
FIN 317Financing Entrepreneurships
Total Credit Hours:22.5

Finance Concentration

ECO 320Money and Banking
FIN 320Investments
FIN 350Financial Markets and Institutions
FIN 355Financial Risk Analysis
FIN 405Advanced Financial Management
Total Credit Hours:22.5

Health Services Administration Concentration***

HSA 300Health Services Organization Management
HSA 305Health Services Marketing
HSA 315Health Information Systems
HSA 320Healthcare Human Resource Management
HSA 405Healthcare Policy and Law
Total Credit Hours:22.5

Hospitality and Tourism Management Concentration**

HTM 100Principles of Hospitality and Tourism Management
HTM 150Quality Service Assurance
HTM 250Purchasing and Cost Control
HTM 280Lodging Operations Management
HTM 310Food and Beverage Operations Management
Total Credit Hours:22.5

Human Resource Management Concentration

BUS 310Human Resource Management
BUS 325Global Human Resource Management
BUS 335Staffing Organizations
BUS 407Training and Development
BUS 409Compensation Management
Total Credit Hours:22.5

Management Concentration

BUS 310Human Resource Management
BUS 322Organizational Behavior
BUS 375Project Management
BUS 402Small Business Management
BUS 430Operations Management
Total Credit Hours:22.5

Marketing Concentration

MKT 305Consumer Behavior
MKT 312Marketing Communications
MKT 320International Marketing
MKT 402Strategic Market Pricing
MKT 475Strategic Marketing
Total Credit Hours:22.5

Project Management Concentration

BUS 375Project Management
BUS 377Managing Project Risk
BUS 380Managing Project Teams
BUS 419Project Estimating and Budgeting
BUS 437Project Procurement Management
Total Credit Hours:22.5

Retail Management Concentration

MKT 305Consumer Behavior
MKT 310Retail Management
MKT 312Marketing Communications
MKT 315Business Logistics Management
MKT 402Strategic Market Pricing
Total Credit Hours:22.5

Social Media Marketing Concentration*****

MKT 305Consumer Behavior
MKT 325Social Media Marketing
MKT 330Marketing Research and Digital Analysis
MKT 465Social Media Strategy
MKT 478Social Media Campaign
Total Credit Hours:22.5
All courses are 4.5 quarter credit hours.