Graduate Certificate, Marketing and Branding for Entrepreneurs
Students in this certificate program will develop their business communication skills and personal branding within a digital setting. Similar to the considerations in the Finance and Accounting for Entrepreneurs certificate, this program will equip students with the marketing and PR skills to grow and expand a digital business. Finally, students will learn how to conduct their digital business ethically and legally to protect their brand and business as a whole.
This certificate is only available in an online format.
Requirements
Required Courses
COM 510 | Business Communications: Using Social Media to Boost Your Personal Brand | |
LEG 500 | Law, Ethics, and Corporate Governance: Understanding the Legal and Ethical Considerations Critical to Running a Digital Start-Up | |
MKT 500 | Marketing Management: Marketing and PR in the 21st Century | |
Total Credit Hours: | 13.5 |
All courses are 4.5 quarter credit hours.